Thursday, September 19, 2024

Paris Olympics, first data on economic impact

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The company also launched Visa Go application To connect spectators and tourists with local businesses during the Games. Features include instant issuance of digital credentials, a real-time map promoting local points of interest and activities, information about Visa Team athletes, and interactive extras, including mini-games.

If the movements are very clear in the short term, then long term consequences Events of this type are more complex to assess. They are often hostage to politics or to too many sources and too many different data to allow for dialogue. If it is true that in many cases (Montreal 1976, Athens 2004) the Olympic Games have been associated with serious events. Budget Crisis Or anyway to negative Too long to pay off, and it is also true that the approach is changing: for example, to reduce the likelihood of debt and respect sustainability objectives, Euronews In an in-depth analysis, he explains how 95% of the structures needed for the Parisian races already exist or are temporary. The president of the organizing committee, Tony Estanguet, announced a week before the start of the tournament that 4.5 billion euros had been spent, 220 million more than the expected budget. The IOC recalls in a survey that the cost of the Games represents an average Less than 0.28% of GDP – 95% of the funds allocated are private – and therefore it is impossible that the Olympic Games contributed to the emergence of certain crises from the past:Improvements in urban planning, combined with the city’s global visibility during the Games, led to a significant growth in tourism after the Games. The International Olympic Committee said: EuronewsIn 2003, Greece recorded 12 million tourist visits, while in 2015, the Bank of Greece reported approximately 23.5 million visitors to the country.“.”

It is therefore necessary to immediately think about the next Winter Olympic Games in Milan-Cortina, scheduled for 2026.”We are already working on that in parallel.“He said to Wired Jay Martin, Head of Sponsorships Europe Visa:”“For us, the Italian Games represent an opportunity for visibility and participation for all Central European countries. As we have seen, the beneficiaries are small and medium-sized enterprises, thanks to the Olympic experience and the vision we offer. In Italy too, Visa will develop urban renewal initiatives aimed at leaving a legacy for the regions concerned.” For example, in Milan, a new pedestrian area was approved in recent days in the Isola area, divided into distinct parts: for play and fitness, while it will be a green part with trees, shrubs, rustic hedges and flowers.

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For the upcoming Olympics, more technology can be expected, according to Martin:For the future, we are waiting to see what developments AI will bring, which Visa has already been using for years to make payments secure, but now with new generative AI solutions it will be able to provide new solutions for the world of payments and beyond.“.”

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